SKILLS BOOTCAMP
Practical, hands-on training that blends real marketing strategy with AI and simple systems – shaped by nearly 25 years in the service industry. Straightforward marketing training, built around your business.

Hi, I'm Nic. I help freelancers and small business owners get confident with marketing. My approach is simple: use AI sensibly, build systems that don't take over your life, and keep the human bit firmly in place.
With nearly 25 years of experience in the travel industry, I bring real service-led understanding to SEO, content, email, analytics, and automation. I teach practical, repeatable marketing so you can walk away with clarity, confidence, and strategies you can actually use.
Personalised support across SEO, content, email, and analytics. We build a clear, actionable foundation for your unique business.
Practical, hands-on sessions designed to upskill you or your team on AI tools, content generation, and effective campaign planning.
Simple, scalable systems that give you your time back. We handle CRM setup, performance dashboards, and smart automations.
Off-the-shelf courses coming soon. In the meantime, if you're looking for something bespoke, I'm happy to chat.
AI for Marketing Fundamentals
SEO & Content Strategy
Email & Automation
Analytics for Beginners
Nicola has the ability to combine deep expertise with genuine care. Her guidance throughout my digital marketing training was not only insightful but empowering. She has a gift for making complex concepts feel accessible, and her teaching style is inclusive, encouraging, and always grounded in real-world relevance. Her knowledge across all areas of digital marketing is truly impressive, but what blew me away was her understanding of AI, how it’s shaping the industry and how we can harness it creatively and ethically. She brought insights into the training that made me feel not just informed, but ahead of the curve. What also stood out was Nicola’s ability to tailor her support to my pace, while gently challenging me to grow. In our one-to-one mentoring session, I felt deeply supported, seen, heard, and guided with care. Her feedback was thoughtful and actionable, and her enthusiasm was contagious. I felt feeling more confident, capable, and inspired. I’m incredibly grateful for Nicola’s time, energy and support. It’s shaped both my skillset and my mindset as I step into the digital marketing world with more clarity and purpose. Thank you Nicola.
Nicola is a very valuable asset in the ever-changing world of digital marketing. I was taught by her during a Skills Bootcamp course and more recently have been mentored and advised by her, as well as employed her services for some specific campaigns, with great results every time. I would highly recommend Nicola both as a trainer/teacher and as a digital marketer. And she is also a lovely human being, very friendly and easy to get along with!
I only have praises for Nicola as a trainer and mentor. She has a wealth of knowledge in regards to digital marketing. I thoroughly enjoyed learning from her experiences as a digital marketer. The three months went by so quickly. She was patient and considerate, and provided relevant and timely examples of what we was expected of us. She is a warm and bubbly character and made learning a pleasant experience.
Get in touch for a free chat, or browse the courses.
07455 700014
Lancashire, United Kingdom
Available for global online mentoring.
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